Kicker - America’s favorite ice cream

NICK EICHER, HOST: What would you guess is America’s favorite ice cream flavor?

Vanilla? Chocolate? Strawberry?

No, no, and no, according to ice cream maker Turkey Hill.

The company did a social media survey of 4,000 followers to find out their favorite flavors.

The top 5, counting up, were…

5. Black Raspberry
4. Chocolate Marshmallow
3. Butter Pecan
2. Chocolate Peanut Butter Cup

And the number one flavor was ... mint chocolate chip!

Now, this is a fun little story, but here’s the lesson: It’s all in the survey set! If you ask the market and the International Dairy Foods Association these are the people who make and sell the stuff—they know the market—the truth really is vanilla.

Goes with everything. Vanilla and everything in it.

It’s The World and Everything in It.

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