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Looking Ahead


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March 27

Because of a byzantine rule change by the United States Olympic Committee, marketing campaigns starring American Olympic hopefuls are likely to begin flooding the airwaves today. Last summer, the USOC agreed to allow nonsponsors to use American Olympians in their advertisements during the Summer Games provided the nonsponsor’s marketing campaign runs “continuously starting no later than March 27.”

March 30

A trio of virtual reality or augmented reality headsets are scheduled to roll out in 2016 as tech firms race to cash in on what they hope is the next big thing. Microsoft’s HoloLens, a wireless augmented reality device, debuts first on March 30. According to the tech giant, the HoloLens can project a holographic image into the wearer’s field of vision without connecting to a computer or a smartphone. The headset’s price: $3,000.

March 31

According to the National Park Service, Washington, D.C.’s famed Japanese cherry trees will achieve their peak bloom on March 31 this year, days ahead of the traditional April 4 timing. The blooming of trees is the centerpiece of the District’s National Cherry Blossom Festival, which last year attracted around 1.5 million visitors to the nation’s capital.

April 1

Chicago Public Schools will likely butt heads with teachers today over contract and budget disputes. In March, the Chicago Teachers Union called for a “day of action” and a general strike to protest Illinois Gov. Bruce Rauner and Chicago Mayor Rahm Emanuel. School district CEO Forrest Claypool warned teachers to remain on the job.

April 8

Without an additional $50 million in cash, Detroit Public Schools Superintendent Alycia Meriweather said, the debt-ridden school district will no longer be able to pay teachers or staff after April 8. Detroit Public Schools has already reached its limit on the number of emergency loans it can request from the state of Michigan.

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